It’s funny where our natural connections take us. Meeting someone special might lead to a family. Meeting a like-minded parent might lead to a playdate. Meeting someone with a great idea might lead to a business opportunity. This Cheerios Effect Giveaway is inspired by how Parent Club connected me to you…
The Cheerios Effect is a real scientific principle that is nicknamed after the cereal, and it’s about the fact that if you drop two Cheerios into a bowl, they’ll always eventually float together and connect. Just like those two tiny, floaty little Os, we’re all drawn together. In fact, we’re hard-wired to connect with those around us. Nothing could be more natural. And no matter who you are, where you live, or who you choose to share your life with, Cheerios believes that everyone is worthy of love and connection. This idea is summed up in the campaign tagline: “We all love to connect. That’s the Cheerios Effect.”
Have you ever tried the Cheerios Effect? Put those 2 Cheerios in a bowl with milk and waited to see if they would be drawn together. I spy a boredom buster!
I went to cheerioseffect.ca and created my own #CheeriosEffect video (super simple – it took less than 2 minutes!). My Cheerios Effect video was about being a stay at home Mom who started Parent Club. And how this little site has drawn together friendships and teammates and colleagues. YOU really. I know they say never trust a friendship made on the internet. But I disagree. Some of the most real friendships I have – have been born here and on social media.
Some of you I’ve met at blogger meet-ups, media events, and family events. I’m always blown away when you say hi. The beauty about online friendships is that they cross time zones and geographical borders. It means that both you and I can connect – whenever it works best.
Enter for a chance to win a $100 Loblaw gift card and 5 boxes of Cheerios by creating your own #CheeriosEffect video on cheerioseffect.ca. What story of personal connection do you want to share?…sister? friend? teacher? child? Parent? there are so many possibilities (and each one will make your heart sigh…I know mine did). This giveaway is open to residents of Canada, excluding Quebec.